Prime Highlights:
- SportAI raised $3 million in a highly popular funding roundwith backing from tennis star Casper Ruud and other top investors.
- The company provides video analysis that helps coaches and players quickly review performanceand match statistics.
Key Facts:
- SportAI’s system connects to cameras and software at sports venues, allowing real-time analysis across many facilities worldwide.
- The funding will be used to expand globally and improve technical capabilities.
Background:
SportAI, a sports technology company for businesses, has raised $3 million in a highly popular funding round, with investments from Norwegian fund Altitude Capital, tennis star Casper Ruud, and other well-known supporters.
Former McKinsey Global Tech & Media Head Endre Holen also joined as an investor and will serve as Chairman. Additional participants include US professional soccer player Alejandro Bedoya and Trond Riiber Knudsen, founder of TRK Group.
The company offers video analysis that helps coaches, players, and sports facilities quickly see how they are performing. It makes game reviews faster, which used to take a lot of time and was mostly only for professional players.
As more venues add cameras, SportAI connects to software to give coaches and players quick results worldwide. The platform is camera-agnostic, making it compatible with a variety of systems and streaming services.
“Having experienced how powerful good coaching and analysis can be as a former NCAA player, I know how hard it is to access,” said Lauren Pedersen, CEO and co-founder of SportAI. “Our platform makes high-quality sports analysis available and scalable for everyone.”
The newly raised funds will support SportAI’s global expansion and technical development, further strengthening its partnerships with sports facilities, streaming providers, and hardware platforms.